Itay Paz | On Internet Marketing, Entrepreneurship & Life

ClickBank is the largest digital products marketplace. Anyone who is already actively promoting the ClickBank marketplace’s products can tell you that this is one of the most amazing business and technology they have worked before. There are 5 basic yet very important elements that create this company to the success it is and making you the possibility to make your living by promoting the different information products available.

These 5 important elements include:

1) Your commissions are 100% secured – one of the biggest issues to any affiliate promoting digital products is that they don’t know the vendor and have no guarantee that they will get their commission at the end of the month. Working with the products within ClickBank’s Marketplace makes these commissions 100% secured. ClickBank is built in a way that they it is the payment processing entity and the affiliate program together. They are the one taking the commission and transferring it to you. You are 100% guaranteed you will get your commissions – and on time!

2) Starting is fast and easy – ClickBank has created a simple mechanism to enable anyone who holds an account (takes 2 minutes and it is free) to promote any of the products available. Every merchant has a product ID that fits into a simple URL and is provided by ClickBank to your use. All you need to do is place your ClickBank account ID into the URL and you are set to go. Amazingly easy!

3) High standard products – Searching online for products to promote might be easy today with the available technology but really knowing which product and vendor is reliable and working within important guidance and rules is really hard. ClickBank has the most advanced due diligence and security departments to ensure that any merchant and product available for you to promote (or buy) at the marketplace are within the regulations, policies and are high quality. All you have to do is choose and test the ones converting best for you and you don’t have to worry about the rest.

4) High Conversions Processing – ClickBank has invested (and still do) significant amount of time and money with perfecting the processing process and optimizing (and perfecting) the processing page.  This ongoing process makes the best converting and secured processing page for the product you promote. And not surprisingly, the conversion rate is higher than normal – meaning more sales for you!

5) Experienced and professional staff – this should have been the first reason. Any business is run by people. When working with a company, you would want to know that the people behind that company are reliable and professionals. Well, I can tell you that the people behind ClickBank are amazing. It starts from being extremely professionals and reliable to the fact that they are amazing people. They manage the company with high passion and the desire to make the best they could do to its affiliates, vendors and buyers. And this is what makes me love the company.

So if you haven’t started until this moment to promote any of the products on the ClickBank marketplace, there is no other right time – Just do it!

The past 2 years has clearly outlined the fact that focusing on one market only, has its downside. Most of the internet marketers who focused only on the US market felt reductions in conversions and sales. But some of the affiliates were able to fill their income reduction by expanding their business overseas. Sure, US is huge and maybe still making the most to any internet marketer but I am telling you now, straight forward in your face, if you are not involve with any international you have to stop everything and get a game plan. You are missing, the biggest market in the world, the world itself with its amazing economy and money to spend the offers and products you promote.

Here are a few reasons why most internet marketers & affiliates do NOT cover the international market:

1) Language Barrier – this is a huge thing for people and I would say is more mentally than actually a real barrier to overcome. Think about the first time you ever landed in Paris, France and most people don’t speak English. How will one cope with creating ads, keywords, optimize campaigns and landing pages without knowing the language? Well, the world has changed and today you can hire online, people to work for you that know any language and for very low cost.

2) Offers – not too many offers are accepting international traffic. This statement is true but in the past 12 months I believe more and more offers are being designed for the international market and today in any area (even diet) you can find products shipped worldwide and offer accepting users from almost everywhere. Search for these offers, they are there.

3) Comfort Zone – this is also a mental barrier. You already making money of something and it’s easier to be lazy (yeh, it is) and not leave your comfort zone and build yourself a new adventure. Well you can do that but you can also expand your mind, cross your own barriers and explore new opportunities.

4) Didn’t really think about it – so now when you know it, no excuses…

so…what is your excuse?!

Have you heard this before? Did you think it is a simple bunch of crappy statement? Well, you couldn’t be wrong more. Content is the King!

When I started, long time ago, learning the basics of SEO, one of the key elements was have good and valuable content. Nothing has changed in the past decade.  Content is still extremely important.

Let me tell you about a project I’ve done 2 weeks ago. A simple website with a wordpress template. I’ve added 3 pages with good content written related to 3 pay per lead programs. I’ve set 10 incoming links and simple keyword tag on the page. After 2 weeks, the site was picked by google and one page has already generated 25 highly targeted clicks and 4 conversions. At $25 commission per lead I was able to score pure $100 from a simple good content page. How difficult is it to make this kind of website. Proving my point, that content (and simple SEO) still the king, I am now expanding this site to 100 different products. Now lets do the math. If each one of them generates only 1 sale a month at $15 commission, I will be making a minimum of $1,500 per month just from this site. And if I put more efforts, this site could generate thousands of dollars per month. So what are you waiting for?

Content is the Kind, Long live the king!

My blog is finally live – it was down for a few days for some technical reason (I am not a technical person) and have lots to update, will try to post a few things in the next few days.

Since I wasn’t able to wish you all Happy New Year (as I was sick for 2 weeks before) then Happy New Year All!

Holidays time… I want to take this opportunity to wish you all a Merry Christmas! Enjoy the holidays and don’t forget to get back to work after the holidays…

below you can find a cool holiday greeting!

also under it there is part one of Mr. Bean Christmas video (very funny!)

Happy holidays!
Itay

10 days ago I had someone approaching me to sell an already working product on ClickBank and a list of 4,000 highly responsive email list (all optin) for a small price of $4,000. While I don’t buy these things, I’ve decided to play along and talk to this guy. He said his list generates 10-12% sales every time he emails. While the numbers didn’t add up I’ve made him an offer he wasn’t able to refuse. I’ve told the guy to send a mailer to a new product I’ve just released. Price of the product is $97 so I figured, 10% is 400 sales x $97 it is just about $40,000. Sounds great doesn’t it? I said, if you convert 10% you will get $5,000 (and again think about it, the numbers are not adding up, why he would sell for $5K a site and list that can generate $20,000 commission if I pay 50%). 2 days later, he pinged me on Facebook… said he cant really do the mailings and that he has some issues but he is willing to sell it to me for only $300. Wow this is really cheap! But doesn’t even worth $1. Not even a lousy $1.

If you haven’t figured the point of this real story from the past few days, then I will spell it for you – Actually 2 points:

1) Don’t be tempted to buy fast cash machines (I am all for doing it the right way).

2) If you do decide to look into buying, don’t be a sucker and fall into the hands of people I would not even want to have coffee with.

How many emails are you sending a day? 5? 10? Much more?

Have you ever thought about the fact that every email going out can generate you traffic to your website?

Simple, but very effective.

Here is my email signature:

………………………………………………………..
Itay Paz – New Media & Innovative Performance Marketing

Blog: http://www.itaypaz.net
Twitter: http://twitter.com/itaypaz
Skype: itaypaz77
AIM: itaypaz777
………………………………………………………..
Get my FREE report on How to
Avoid These 10 Common Mistakes
that Most Affiliates Make:
http://www.itaypaz.net/freereport/
………………………………………………………..

Looking at my simple, yet smart signature you can see that I drive traffic to my site, twitter followers and also potentially getting subscribers to my mailing list with my free report page.

Now I send about 50 emails to new people a day. This is about 1,500 emails a month to new people. Some of these people are forwarding my email to others, so let’s say that out of these 1,500 new people, I would get about 150 emails (over time) to be forwarded. This means every month I create a potential new traffic of about 1,650 people and over the year almost 20,000 highly targeted visitors! And don’t forget the emails I sent to people I know already that might generate at least 3-4 times more than that!

And this is just the email signature. What about the blogs post you make, the posts on different places on Facebook. You can create yourself thousands of visitors per month and get incoming links that stay forever (which are also good for your SEO efforts).

Simple, but powerful!

A funny commercial video but the bottom line, keep on searching for your ‘place’ online, eventually, you will find it

Since the first day I’ve started my path as an internet marketer, I was asked about my websites rankings to the different keywords. After 18 months of being affiliate, I had over 650 websites in different industries containing tens of thousands of pages and keywords. There was no chance that I would ever know where I rank to what, just no chance. I’ve tried so hard to find ways to do it, even took a programmer but technology kept on changing so the tool I’ve built had to be reinvested with more money and bigger efforts to keep on tracking it. Finally, I gave up!

A few months ago, as I was searching for some SEO products on ClickBank, I found this amazing tool – SEO Cockpit. This tool has solved my rankings checking nightmares. This tool does exactly what I needed with a very low cost comparing to what I’ve invested to build my own (that was undated). Click the link below to get to the site and watch their video to see the amazing tool.

Check SEO Cockpit Now!

It is Saturday morning relaxing time and I was wondering, do you have 5 minutes for me? I want to tell you something…

Can you please listen to what I say?

Read my great article with discounts!

Please check my cool video!

Why should you do it? I am seriously saying, why should you take 5 minutes of your time to listen to me? What’s in it for you?

I will tell you why, because it is one of the most important lessons you can have when are marketing something to anyone (offline and online).

You want to tell them what‘s in it for them, as why should they take their time to listen to what you have to say. You have to give think carefully and present it smartly.

Lets see an example. You are promoting a cool appliance at Amazon.com which is now on Christmas deal of 15% off. Sure, you can turn everything about the discounted price BUT think at the end of the day, they don’t buy the appliance or the discount. They are buying something else, a kitchen aid, something to save them time, something to make their dinner at home to a 5 starts restaurant dinner. Excite them about what it can do for them or ‘What’s in it for them’

Never ever forget to think about your visitors. If you write to them like you would have expected it, as a user yourself, you would sell anything as fast as you would sell fresh cupcakes